Marketing & Customer Experience Manager

PMR are seeking an experienced marketing manager to work with our client, a leading national Build to Rent provider

The role of the Marketing & Customer Experience Manager is to take full accountability for all aspects of marketing, branding and customer experience with a key focus on ESG. Working on a large Build to Rent portfolio you will work closely with on-site teams, the operations team and external agencies to create and deliver marketing and customer experience strategies that will help drive brand awareness and establish our properties as the most exciting rental communities in the market. A self-motivated individual who is a creative thinker and will generate innovative ideas to enhance our communities.

Marketing
* Develop, implement and evolve a marketing strategy for both lease up and stabilised assets within the portfolio and work with team members to ensure effective delivery.
* Brief and manage creative agencies on the launch of new and current sites; on-going management of these relationships and relevant third party businesses.
* Monitor and report to the client on all marketing strategy; from portals & social media to key trends and resident demographics and suggest new approaches.
* Management and accountability for marketing budgets across all sites.

Customer Engagement
* Overall responsibility for the resident engagement calendar and working with site teams to plan and organise resident events.
* Responsible for delivering customer satisfaction surveys and analysing key trends that arise
* Working with the on-site teams to build relationships with local businesses to promote our sites and support local communities.

Skills, Knowledge and Experience

* Professional manner
* Excellent verbal and written communication skills with a positive attitude and attention to detail
* Excellent time management
* Ability to influence others in a positive way
* Ability to multitask and to work accurately and effectively under pressure
* Must understand the principles and practice of client care
* Marketing experience, preferably within real estate or Build to Rent
* Must be computer literate in Microsoft Office with a high level of competence on Excel
* Understanding/experience of digital marketing strategy, SEO, google ads etc